CMO To-Go
CMO To-Go is a West Des Moines fractional marketing leadership practice led by CEO Dave Makin, listed at 4907 Valley View Lane in the Urbandale Chamber and Greater Des Moines Partnership directories. Its site says it has delivered fractional marketing leadership to founders for years and that it has now merged into xMachina as that company's managed services division, pairing a human strategist with a stack of AI agents for execution. Services listed include strategic brand development, content strategy, budget management, market research, social media, web, video, SEO and paid advertising. Nobody pays to be ranked.
Why it’s hereThe only West Des Moines firm found whose site and chamber listings both describe a fractional chief marketing officer offer, now operating inside the AI consultancy xMachina. Number 12 of the fractional CMOs in the Midwest.
Who leads itSarah Oyibo, Chief Executive Officer.
Work they can showEvexia Physical Therapy. Business and marketing consulting the case study credits with a 63% revenue increase in four months. PractiSynergy. Consulting engagement documented in a case study. Western Trio. Consulting engagement documented in a case study.
Estimated: $8,000–$15,000/mo, typical for Midwest fractional CMO retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
A fit forOwner-led small businesses, including physical therapy and other healthcare practices, that want part-time executive marketing and business strategy help without hiring a full-time CMO.
- Based in
- West Des Moines, IA
- Team size
- 1–10 people
- Led by
- Sarah Oyibo, Chief Executive Officer
- Known for
- fractional CMO · brand strategy · content strategy · AI-assisted marketing execution
- Best for
- Owner-led small businesses, including physical therapy and other healthcare practices, that want part-time executive marketing and business strategy help without hiring a full-time CMO.
- Selected work
- Estimated cost
Estimated: $8,000–$15,000/mo, typical for Midwest fractional CMO retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
- Office
- 515-850-0890
Sources cmotogo.io, businesses.uniquelyurbandale.com, members.dsmpartnership.com · LinkedIn ↗
Describe the job. One fractional CMO writes back.
Tell us what you sell, what is not working, and what done looks like. We read it and ask one provider — from this list, or from the publisher’s bench — to contact you within a business day. Asking is free. You do not have to hire them. Nobody else gets what you wrote.
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